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Spears School of Business Directory
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Dr. Robert Baron Professor 106 Business Building 405-744-3438 (office) 405-744-3325 (department)
Jump to a section:Academic, Military, and Professional PositionsSpears School of Business, Oklahoma State University, Professor of Entrepreneurship, August 2009Rensselaer Polytechnic Institute, Professor of Management and Psychology, 1987 - July 2009 Lally School of Management and Technology, Rensselaer Polytechnic Institute, Interim Dean, 2001 - 2002 Severino Center for Technological Entrepreneurship, Rensselaer Polytechnic Institute, Interim Director, 2001 - 2002 Universite des Social Sciences, Laboratorie Interdisciplinaire de Resources Humaine et Emploi, Toulouse France, Visiting Professor, 2000 - 2001 Innovative Environmental Products, Inc., President & CEO, 1992 - 2000 Rensselaer Polytechnic Institute, Professor and Chair of Managerial Policy and Organization, 1990 - 1993 Rensselaer Polytechnic Institute, Professor and Chair of Psychology, 1987 - 1991 Purdue University, Professor, 1975 - 1987 University of Washington, Visiting Professor of Management & Organization, 1984 - 1985 University of Oxford, U.K., Visiting Fellow, - 1982 National Science Foundation, Program Director, 1979 - 1981 Princeton University, Visiting Professor, 1977 - 1978 University of Texas at Austin, Visiting Faculty, 1974 - 1975 Purdue University, Associate Professor, 1971 - 1975 University of Minnesota, Visiting Faculty, - 1972 University of South Carolina, Assistant Professor, 1968 - 1971 Fels Research Institute, Research Associate, - 1970 Awards and HonorsBruggeman Professor of Entrepreneurship (2008)Visiting Scholar (2008) Outstanding Reviewer Award (2007) Best Paper Award (2004) EducationPh D, University of Iowa, , 1968MA, University of Iowa, , 1967 BS, City University of New York, , 1964 PublicationsRobert Baron, R.a. Henry, 2009, ""Entrepreneurship," in S. Zedeck (ed.), Handbook of Industrial-Organizational Psychology," American Psychological AssociationRobert Baron, 2009, ""Opportunity Recognition: Evolving Theoretical Perspectives," in H. Lundstrom & F. Lohrke (eds.), Historical Foundations of Research," Edward Elgar Publishing Robert Baron, 2009, "Effectual versus Predictive Logics in Entrepreneurial Decision Making: Differences Between Experts and Novices. Does Experience in Starting New Ventures Changes the Way Entrepreneurs Think? Perhaps, But for Now "Caution" is Essential," Journal of Business Venturing K. Hmieleski, Robert Baron, 2009, "Entrepreneurs' Optimism and New Venture Performance: A Social Cognitive Perspective," Academy of Management Journal M.a. Uy, M.d. Foo, Robert Baron, 2009, "How do Feelings Influence Effort? An Empirical Study of Entrepreneurs' Affect and Venture Effort," Journal of Applied Psychology K. Hmieleski, Robert Baron, 2009, "Regulatory Focus and the Exploitation of Dynamic Entrepreneurial Opportunities: A Moderated Mediation Study," Strategic Entrepreneurship Journal Robert Baron, J. Tang, 2009, "Entrepreneurs' Social Competence and New Venture Performance: Evidence on Potential Mediators and Cross-Industry Generality," Journal of Management K. Hmieleski, Robert Baron, 2008, "A Contextual Study of Entrepreneurial Self-Efficacy," Strategic Entrepreneurship Journal, 2, 57-72. Robert Baron, N. Branscombe, D. Byrne, 2008, "Social Psychology, 12th Edition," Allyn & Bacon Robert Baron, 2008, "The Role of Affect in the Entrepreneurial Process," Academy of Management Review, 33, 328-340. S. Nambisam, Robert Baron, 2008, "Virtual Customer Environments: Testing a Model of Voluntary Participation in Value Co-creation Activities," Journal of Product Innovation Management Robert Baron, 2007, ""Cognition and Affect: Invaluable Tools for Answering 'Why,' 'How,' and 'What' Questions About Entrepreneurs and the Entrepreneurial Process," in M. Minitti, M. Minitti, A. Zacharakis, & S. Spinelli (eds.), Entrepreneurship," Praeger, 21-40. Robert Baron, S. Pozzebon, 2007, ""De le Performance a l'agression en milieu de travail," in S. Saint-Onge & V. Haines (eds.), Gestion des Performance au Travail: Bilan des Connaissances," De Broeck & Larcier J. Greenberg, Robert Baron, 2007, "Behavior in Organizations, 9th Edition," Prentice-Hall Robert Baron, 2007, "Behavioral and Cognitive Factors in Entrepreneurship: Entrepreneurs as the Active Element in New Venture Creation," Strategic Entrepreneurship Journal, 1, 167-182. Robert Baron, S. Shane, 2007, "Entrepreneurship: A Process Perspective, 2nd Edition," SouthWestern Y. Ling, H. Zhao, Robert Baron, 2007, "Influence of Founder CEO's Personal Values on Firm Performance: Moderating Effects of Firm Age and Size," Journal of Management, 33, 673-696. S. Nambisan, Robert Baron, 2007, "Interactions in Virtual Customer Environments: Implications for Product Support and Customer Relationship Management," Journal of Interactive Marketing, 21, 42-62. Robert Baron, D. Byrne, D. Branscombe, 2007, "Mastering Social Psychology," Allyn & Bacon Robert Baron, M. Kalsher, R.a. Henry, 2007, "Psychology: From Science to Practice, 2nd Edition," Allyn & Bacon, Inc. E. Ozgen, Robert Baron, 2007, "Social Sources of Information in Opportunity Recognition: Effects of Mentors, Industry Networks, and Professional Forums," Journal of Business Venturing, 22, 174-192. Robert Baron, 2006, ""Entrepreneurship: A Process Perspective," in R. Baum, M. Frese, & R.A. Baron (eds.), The Psychology of Entrepreneurship: Frontiers of Industrial/Organizational Psychology Series," Erlbaum, 19-40. Robert Baron, 2006, ""The Psychology of Entrepreneurship," in Frontiers of Industrials/Organizational Psychology Series, R. Baum, M. Frese, & R Baron (eds.)," Erlbaum Robert Baron, G.d. Markman, M. Bollinger, 2006, "Exporting Social Psychology: Effects of Attractiveness on Perceptions of Entrepreneurs, Their Ideas for New Products, and Their Financial Success," Journal of Applied Social Psychology, 36, 467-492. Robert Baron, 2006, "Opportunity Recognition as Pattern Recognition: How Entrepreneurs "Connect the Dots" to Identify New Business Opportunities," Academy of Management Perspectives, 20, 104-119. Robert Baron, M.d. Ensley, 2006, "Opportunity Recognition as the Detection of Meaningful Patterns: Evidence from Comparisons of Novice and Experienced Entrepreneurs," Management Science, 52, 1331-1344. J.h. Neuman, Robert Baron, 2005, ""Aggression in the Workplace: A Social Psychological Perspective," in P. Spector & S. Fox (eds.), Counterproductive Work Behavior: Investigations of Actors and Targets," American Psychological Association, 13-40. Robert Baron, 2005, ""Social Capital," in M.A. Hitt & R.D. Ireland (eds.), The Blackwell Encyclopedia of Management: Entrepreneurship," Blackwell Publishing, 224-226. Robert Baron, G.d. Markman, 2005, ""Toward a Process View of Entrepreneurship: The Changing Impact of Individual Level Variables Across Phases of New Venture Development," in M.A. Rahim, R.T. Golembiewski, & K.D. Mackenzie (eds.), Current Topics in Management," Transaction Publishers, 4, 45-64. G.d. Markman, Robert Baron, D.b. Balkin, 2005, "Are Perseverance and Self-Efficacy Costless? Assessing Entrepreneurs' Regretful Thinking," Journal of Organizational Behavior, 26 (1), 1-19. Robert Baron, M. Kalsher, 2005, "Psychology: From Science to Practice," Allyn & Bacon, Inc. Robert Baron, D. Byrne, N. Branscombe, 2005, "Social Psychology, 11th Edition," Allyn & Bacon Robert Baron, 2004, ""Opportunity Recognition: Insights from a Cognitive Perspective," in J. Butler (ed.), Opportunity Identification and Entrepreneurship Behavior," Information Age Publishers, 4, 47-73. Robert Baron, 2004, ""The Potential Role of Entrepreneurs' Social Skills in the Success of New Ventures: Why the Ability to Get Along with Others Really Matters," in W.G. Carter, K.G. Shaver, N.M. Carter, & P.D. Reynolds (eds.), Handbook of Entrepreneurial Dynamics: The Process of Business Creation," Sage, 220-233. Robert Baron, 2004, ""Workplace Aggression and Violance: Insights from Basic Research," in R.W. Griffin & V. O'Leary-Kelly (eds.), The Dark Side of Organizational Behavior," Jossey-Bass, 23-61. Robert Baron, S. Shane, 2004, "Entrepreneurship: A Process Perspective," SouthWestern Robert Baron, T. Ward, 2004, "Expanding Entrepreneurial Cognition's Toolbox: Potential Contributions from the Field of Cognitive Science," Entrepreneurship Theory and Practice, 28, 553-573. Robert Baron, 2004, "Potential Benefits of the Cognitive Perspective: Expanding Entrepreneurship's Array of Conceptual Tools," Journal of Business Venturing, 19, 169-172. M.n. Hoehn-weiss, C.g. Brush, Robert Baron, 2004, "Putting Your Best Foot Forward? Assessment of Entrepreneurial Social Competence from Two Perspectives," Journal of Private Equity, 7, 17-26. Robert Baron, 2004, "The Cognitive Perspective: A Valuable Tool of Answering Entrepreneurship's Basic "Why" Questions," Journal of Business Venturing, 19, 221-240. G.d. Markman, Robert Baron, D.b. Balkin, 2003, ""The Role of Regretful Thinking, Perserverance, and Self-Efficacy in Venture Formation," in J. Katz & D. Shepherd (eds.), Advances in Entrepreneurship, Firm Emergence, and Growth," Elsevier/JAI, 73-104. Robert Baron, R.a. Greenberg, 2003, "Behavior in Organizations, 8th Edition," Prentice-Hall Robert Baron, G.d. Markman, 2003, "Beyond Social Capital: The Role of Entrepreneurs' Social Competence in their Financial Success," Journal of Business Venturing, 18, 41-60. Robert Baron, 2003, "Human Resource Management and Entrepreneurship: Some Reciprocal Benefits of Closer Links," Human Resource Management Review, 13, 253-256. G.d. Markman, Robert Baron, 2003, "Person-Entrepreneurship Fit: Why Some Persons are more Successful as Entrepreneurs than Others," Human Resources Management Review, 13, 281-302. Robert Baron, D. Byrne, 2003, "Social Psychology, 10th Edition," Allyn & Bacon J. Dietz, S.a. Robinson, R. Folger, Robert Baron, T. Jones, 2003, "The Impact of Societal Violence and Organizational Justice Climate on Workplace Aggression," Academy of Management Journal, 46, 317-326. D.a. Shepherd, A. Zacharakis, Robert Baron, 2003, "Venture Capitalists' Decision Policies: Evidence Suggesting More Experience may not Always be Better," Journal of Business Venturing, 14, 381-401. Robert Baron, 2002, ""OB and Entrepreneurship: The Reciprocal Benefits of Closer Conceptual Links," in B.M. Staw and R. Kramer (eds.), Research in Organizational Behavior," JAI Press, 225-269. Robert Baron, 2002, "Essentials of Psychology, 3rd Edition," Allyn & Bacon G.d. Markman, D.b. Balkin, Robert Baron, 2002, "Inventors and New Venture Formation: The Effects of General Self-Efficacy and Regretful Thinking," Entrepreneurship Theory& Practice, Winter, 149-165. Presentations GivenCognitive Foundations of Entrepreneurial Success: Insights from Cognitive Science Research on Expert Performance External Contacts, Internal Knowledge, and Development of Entrepreneurial Teams' Business Plans: Evidence that with Respect to Networking, Too, There can be "Too Much of a Good Thing" Why for Entrepreneurs, Too, Social Competence Really Matters: Evidence for Effects on New Venture Performance Across Many Industries Entrepreneurs' Social Competence and New Venture Success: Evidence on Mediating Mechanisms and Generality of the Effects. The Big Five Personality Dimensions: Do The Big Five Affect Entrepreneurial Success at the Personal Level? Why "The Psychology of Entrepreneurship" is Important to the Field of Industrial/Organizational Psychology Why I/O Psychology Should Study Entrepreneurship: Key Potential Benefits A Contextual Study of the Positive and Negative Effects of Entrepreneurial Dispositional Optimism: Implications for New Venture Growth Expanding our Tool Kit: Ideas, Theories, and Concepts Entrepreneurship Can (Should?) "Import" from Psychology and Cognitive Science Expanding our Tool Kit: Ideas, Theories, and Concepts Entrepreneurship Can (Should?) "Import" from Psychology and Cognitive Science The Role of Affect in the Entrepreneurial Process Working at the Interface: Risks, Rewards, Strategies Optimism and Environmental Uncertainty: Implications for Entrepreneur Performance and Satisfaction The Role of Expert Performance in Entrepreneurship: How Entrepreneurs Acquire the Capacity to Excel Why are Textbooks so Expensive? A Business Model Perspective Helping Students - and Others - Appreciate the Value of Psychology: Thirty-Eight Years of Exporting the Field Why are Textbooks so Expensive? A Multi-Factor Perspective How Does the Person, Job, or Their Interaction Influence Entrepreneurial Outcomes? Positive Emotion as a Moderator of the Linkage Between Need for Cognition and the Complexity of Opportunity Prototypes New Ventures: A Useful Arena for Research on Individual Difference Factors Cognitive Bases of Opportunity Recognition: The Potential Role of Pattern Recognition Making the "Next Big Thing" (Entrepreneurial Cognition) Into a Useful Tool for Entrepreneurship Putting the Entrepreneur Back in Entrepreneurship: How HRM can Help Reflections of a Long-Time Author: New Book, Same Guiding Principles Cognitive Bases of Opportunity Recognition: The Potential Role of Pattern Recognition Toward a Process View of Entrepreneurship: The Changing Impact of Individual-Level Variables Across Phases of New Firm Development Toward a Process View of Entrepreneurship: The Changing Relevance of Individual-Level Variables Across Phases of New Firm Development Cognitive Factors in Entrepreneurship Effects of Physical Attractiveneww on Perceptions of Entrepreneurs, Entrepreneurs' Behavior, and Entrepreneur's Financial Success Predictors of Resource Attainment Among Corporate Entrepreneurs: Executive Champions Versus Team Commitment Cognitive Foundations of Opportunity Recognition: Identifying the Opportunity Prototypes of Repeat Entrepreneurs The Pitch and the Cash: The Influence of Entrepreneurial Social Competence on Equity Funding Why do Some Persons but not Others Choose to Become Entrepreneurs? Potential Insights from OB Research in Decision Making Show Me the Money! Assessments of Entrepreneurial Social Competence from Two Perspectives |
