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Spears School of Business Directory
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Dr. John Mowen Professor 323 Business Building 405-744-5112 (office) 405-744-5192 (department) 405-744-5180 (fax) Jump to a section:Academic, Military, and Professional PositionsDepartment of Marketing, Oklahoma State University, Professor, 1988Department of Marketing, Oklahoma State University, Associate Professor, 1982 - 1988 Department of Marketing, Oklahoma State University, Assistant Professor, 1978 - 1982 Arizona State University, Faculty Associate, 1977 - 1978 Arizona State University, Research Director, 1975 - 1976 Arizona State University, Graduate Research Associate, 1973 - 1975 U.S. Army Signal Corps, 2nd Lieutenant to Captain, 1969 - 1973 Awards and HonorsRichard W. Poole Research Excellence Award (2009)Regents Distinguished Research Award (2004) Eminent Faculty Award (2002) EducationPh D, Arizona State University, Experimental Social Psychology, 1977BA, College of William and Mary, Psychology, 1969 Courses TaughtBHON 4053 - Critical Issues in Global Business (Fall 2009) MKTG 3323 - Consumer and Market Behavior (Fall 2009) BHON 4053 - Critical Issues in Global Business (Fall 2008) MKTG 3323 - Consumer and Market Behavior (Fall 2008) MKTG 3323 - Consumer and Market Behavior (Spring 2008) MKTG 6323 - Seminar in Advanced Consumer Behavior (Spring 2008) MKTG 3323 - Consumer and Market Behavior (Fall 2007) MKTG 3323 - Consumer and Market Behavior (Spring 2007) MKTG 3323 - Consumer and Market Behavior (Fall 2006) MKTG 3323 - Consumer and Marketing Behavior (Spring 2006) MKTG 6323 - Seminar in Advanced Consumer Behavior (Spring 2006) MKTG 3323 - Consumer and Marketing Behavior (Fall 2005) PublicationsJohn Mowen, "Cutting, Burning, Scaring: Investigating the Traits of Those with an Enduring Disposition to Enhance the Body," Journal of Consumer BehaviourJohn Mowen, Xiang Fang, Kristin Scott, "Investigating the Trait Antecedents and Behavioral Consequences of a Propensity to Gamble," Journal of Business Research Nancy Spears, John Mowen, Goutam Chakraborty, "On the Timing of Receipts of and Payments for Products: Implications for Sales Promotion and Service Management Strategy," Psychology and Marketing Nancy Spears, Goutam Chakraborty, John Mowen, "Planned vs. Unplanned Timing Changes in Payment and Product Receipt: Implications for Sales Promotion and Services Management Strategy," Psychology and Marketing Todd Arnold, Karen Flaherty, Kevin Voss, John Mowen, "Role Stressors and Retail Professional Performance: On the Moderating Role of Perceived Organizational Competitiveness," Journal of Retailing Brad Carlson, John Mowen, Xiang Fang, "Trait Superstition and Consumer Behavior," Psychology and Marketing Karen Flaherty, John Mowen, Tom J. Brown, G.w. Marshall, 2009, "Leadership Propensity and Sales Performance among Sales Personnel and Managers in a Speciality Retail Store Setting," Journal of Personal Selling and Sales Management, 29 (Winter), 43-59. Jerry Grizzle, Alex Zablah, Tom J. Brown, John Mowen, James M Lee, "Employee Customer Orientation in Context: How the Environment Moderates the Influence of Customer Orientation on Performance Outcomes ," Journal of Applied Psychology John Mowen, Kevin Voss, 2008, "On Building Better Construct Measures: Implications of a General Hierarchical Approach," Psychology & Marketing Todd Arnold, Karen Flaherty, Kevin Voss, John Mowen, "Role Stressors and Retail Professional Performance: On the Moderating Role of a Competitive Climate," Journal of Retailing Sojin Park, John Mowen, 2007, "Replacement Purchase Decisions: On the Effects of Trade-Ins, Hedonic Versus Utilitarian Usage Goal, and Tightwadism," Journal of Consumer Behaviour, 6 (2), 123. John Mowen, Sojin Park, Alex Zablah, 2007, "Toward a Theory of Motivation and Personality with Application to Word-of-Mouth Communications," Journal of Business Research, 6 (6), 590-596. Kristin Scott, John Mowen, 2007, "Travelers and Their Traits: A Hierarchical Model Approach," Journal of Consumer Behaviour, 6 (2), 146. Kristin Scott, John Mowen, 2007, "Travelers and Their Traits: A Hierarchical Model Approach," Journal of Consumer Behavior, 6 (2-3), 146-157. Sterling Bone, John Mowen, 2006, "Identifying the Traits of Aggressive and Distracted Driving: A Hierarchical Model Approach," Journal of Consumer Behavior, 5, 454. Xiang Fang, John Mowen, 2005, "Exploring Factors Influencing Logo Effectiveness: An Experimental Inquiry," Advances in Consumer Research, 32, 161. Troy B. Adams, John Mowen, 2005, "Identifying the Personality Characteristics of Healthy Eaters and Exercisers: A Hierarchical Model Approach," Health Marketing Quarterly, 23 (1), 21-42. John Mowen, H Keith Murnighan, 2005, "The Art of High Stakes Decision Making," Wiley Press, Dutch Language John Mowen, Jarish Sujan, 2005, "Volunteer Behavior: A Hierarchical Model Approach for Investigating Its Trait and Functional Motive Antecedents," Journal of Consumer Psychology, 15 (2), 170-182. Eric G. Harris, John Mowen, Tom J. Brown, 2005, "Reexamining Salesperson Goal Orientations: Personality Influencers, Customer Orientation, and Work Satisfaction," Journal of the Academy of Marketing Science, 33 (Winter), 19-35. John Mowen, 2004, "Beyond Leadership: The Beacon and the GREAT ROCK," Xlibris Press John Mowen, 2004, "Exploring the Trait of Competitiveness and Its Consumer Behavior Consequences," Journal of Consumer Psychology, 14 (1, 2), 52-63. John Mowen, Eric Harris, Sterling Bone, 2004, "Personality Traits and Fear Response to Print Advertisements: Theory and an Empirical Study," Psychology and Marketing, 21 (11), 927-944. D. Todd Donavan, Tom J. Brown, John Mowen, 2004, "Internal Benefits of Service Worker Customer Orientation: Job Satisfaction, Commitment, and Organizational Citizenship Behaviors," Journal of Marketing, 68 John Mowen, Brad Carlson, 2003, "Exploring the Antecedents and Consumer Behavior Consequences of the Trait of Superstition," Psychology and Marketing, 20 (12), 1045-1065. John Mowen, Eric G. Harris, 2003, "The MDPS Method of Message Theme Development: A New Tool for Managers," Journal of Consumer Marketing, 20 (5), 428-443. Jane W. Licata, John Mowen, Eric G. Harris, Tom J. Brown, 2003, "A Hierarchical Personality Approach for Identifying the Traits of High-Performing Service Personnel," Journal of the Academy of Marketing Sciences, 31 (Summer), 256-271. Jane W. Licata, John Mowen, Eric G. Harris, Tom J. Brown, 2003, "On the Trait Antecedents and Outcomes of Service Worker Job Resourcefulness: A Hierarchical Model Approach," Journal of the Academy of Marketing Science, 31 (Summer), 256-271. John Mowen, H. Keith Murnighan, 2002, "The Art of High Stakes Decision Making," Wiley Press Tom J. Brown, John Mowen, D. Todd Donavan, Jane W. Licata, 2002, "The Customer Orientation of Service Workers: Personality Trait Effects on Self- and Supervisor Performance Ratings," Journal of Marketing Research, 39, 110-119. Presentations GivenComparing the Traits of Stock Market Investors and Gamblers The 3M Model of Motivation and Personality Investigating the Trait Predictors of Gambling Propensity and the Moderating Role of Gender Exploring Factors Influencing Logo Effectiveness: An Experimental Inquiry |




