   |
Spears School of Business Directory
Browse by Academic Department:
Mailing Address:
Phone: 
Dr. Susan Wei Assistant Professor North Hall, OSU-Tulsa 918-594-8183 (office) 918-594-8281 (fax) Jump to a section:Academic, Military, and Professional PositionsOklahoma State University, Assistant Professor in Marketing, July 1 2005University of North Carolina at Chapel Hill, Instructor, August 20 2004 - December 20 2004 University of North Carolina at Chapel Hill, Research Assistant, August 3 2000 - August 20 2004 Stephen Liu & Company, Hong Kong, Auditor, April 10 1995 - January 10 1997 Desay Chemical-light Corporation, Guangdong, China, Acting General Manager and Chief Accountant, April 10 1993 - April 10 1995 Gold Peak (China) Electronic Ltd, Guangdong, China, Assistant Accountant, February 1 1992 - April 10 1993 Railway Ministry of China, Beijing, China, Assistant Accountant, July 15 1990 - February 1 1992 Awards and HonorsListed in 2007 Marquis Who’sWho in America (2006)Winner of ISBM Doctoral Dissertation Award Competition (2005) Winner of 2004-2005 Kauffman Dissertation Fellowship (2004) AMA (Sheth) Foundation Visiting Scholars Travel Grant (2004) Winner of Humorous Speech Contest (2003) Scholarship (2000) Scholarship (1999) Scholarship (1997) Audit, Finance Management, passed by National Examination (1994) Ranked First in City of Huizhou in National Accountant Examination (1993) EducationPh D, University of North Carolina at Chapel Hill, Marketing, 2006Mphil.City University of Hong Kong, Marketing, 1999 BA, East-China Jiaotong University, Accounting, 1990 PublicationsKwaku Atuahene-gima, Susan Wei, 2011, "The Vital Role of Problem-Solving Competence in New Product Success," Journal of Product Innovation Management, 28 (1)Susan Wei, Kwaku Atuahene-gima, 2009, "Reward Systems, Market Orientation and New Product Program Performance?," International Journal of Research in Marketing, 26 (2) Binh Hoa Nguyen, Susan Wei, Gary Frankwick, 2007, "The Missing Link Between Reward Systems and Innovation: The Role of Market Orientation," Product Development and Management Association Susan Wei, Hugh O'neil, Kwahu Atuahene-gima, Nan Zhou, 2005, "How do Executives' Entrepreneurial Beliefs Matter to a Firm's Marketing Information Processing and Performance?," Proceedings of the 2005 UIC Research Symposium on Marketing and Entrepreneurship Susan Wei, Kwaku Atuahene-gima, 2005, "Project Team's Market Knowledge Competence and New Product Performance: The Mediating Roles of Problem Solving Competency and Position Advantage," Proceedings of the American Marketing Association 2005 Summer Conference Susan Wei, Neil Morgan, 2004, "The Supportiveness of Organizational Climate, Market Orientation, and New Product Performance in Chinese Firms," Journal of Product Innovation Management, 21, 375-388. Susan Wei, Hugh O'neil, Neil Morgan, Nan Zhou, 2004, "How Does Market Orientation Work? Three-way Interaction of Market Orientation, Leadership Quality and Innovative Culture," Proceedings of the American Marketing Association 2004 Winter Conference Presentations GivenThe Roles of Strategic Actions and Strategic Resources in Achieving Competitive Marketing Positions and Superior Financial Performance The Missing Link Between Reward Systems and New Product Innovation: The Role of Market Orientation From Inertia to Innovation Competency traps, willingness to cannibalize and new product creativity: The Moderating Role of Organizational Learning Market Orientation and New Product Innovation: The Role of Competency Traps Project Team's Market Knowledge Competence and New Product Performance: The Mediating Roles of Problem Solving Competency and Position Advantage Proximal and Distal Search Behavior and New Product Performance in Chinese New Technology Ventures How do Executives' Entrepreneurial Beliefs Matter to a Firm's Marketing Information Processing and Performance?" How Does Market Orientation Work? Three-way Interaction of Market Orientation, Leadership Quality and Innovative Culture The Role of Corporate Entrepreneurship in Companies in a Transitional Economy: A Multi-Level Analysis of How Firms Become Market Oriented The Mediating Role of Supportiveness of Organizational Climate in the Relationship between Market Orientation and New Product Performance in Chinese Firms An Exploratory Investigation of the Moderating Role of Compensation Strategy between Market Orientation and New Product Performance in China Market Orientation and New Product Performance: The Moderating Role of Compensation Strategy |
