What is Data Mining, Predictive analytics or Data Science?

All of these involve the use of both Statistical and Non-Statistical (Machine Learning) tools and techniques to discover meaningful patterns and to build predictive models using appropriate data (numeric and non-numeric) to help in decision-making. The difference between these terms reflect the degree of expertise that you have in data extraction, manipulation, programming, analysis and interpretation of results.

SAS and OSU Certificate Programs:

The three levels (Data Mining, Predictive analytics or Marketing Data Science) of the SAS and OSU certificate programs build on each other and are designed to produce analysts who will be adept in extracting, exploring and analyzing large quantities of data (numeric and non-numeric) to discover meaningful patterns, develop prediction models and develop rules for making better business decisions. The curriculum for this program was designed in partnership with SAS, a leading provider of business analytics and data mining software and services.


Any current full-time or part-time OSU graduate student with a technical background (such as MSIS, Industrial Engineering, Computer Science, Statistics and others) is eligible to receive this certificate by completing course requirements. If you are not a current graduate student at OSU but want to get this certificate, you may do so. But, you must first apply to be admitted to the Graduate Certificate in Business Data Mining and then take courses that satisfy the requirements for both the Graduate Certificate in Business Data Mining as well as the SAS and OSU Certificates.

Program Format:

The courses are offered both on campus and online, enabling full and part-time students or working professionals to complete the certificate requirements at their convenience. A broad range of elective courses also allows students wide flexibility to customize their course work and earn all three certificates.

Course Requirements:

For more information about courses, see Program Details.

How Do You Get the SAS and OSU Certificate?

First, make sure your plan of study (contact your academic advisor) reflects the courses required to get this certificate. Then, in the middle of semester you are completing all coursework for this certificate, first download the certificate application Excel spreadsheet (click here). Fill-in all the details in the certificate application Excel spreadsheet and send the filled-in spreadsheet by October 15 for Fall or March 15 for Spring via email to analytics@okstate.edu. Your credentials will be verified and you will receive an invitation to attend the certificate award ceremony (usually held on the graduation day of Fall and Spring semester). If you cannot attend the award ceremony, the certificate will be mailed to you.